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	<title>Brian Sawyer</title>
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		<title>Brian Sawyer</title>
		<link>http://briansawyer.net</link>
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		<title>Kindle Fire: Out of the Box</title>
		<link>http://briansawyer.net/2011/11/20/kindle-fire-out-of-the-box/</link>
		<comments>http://briansawyer.net/2011/11/20/kindle-fire-out-of-the-box/#comments</comments>
		<pubDate>Mon, 21 Nov 2011 03:10:51 +0000</pubDate>
		<dc:creator>Brian Sawyer</dc:creator>
				<category><![CDATA[Publishing]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://briansawyer.net/?p=1579</guid>
		<description><![CDATA[Got a Kindle Fire? Check out my new 75-page ebook (also available in the Kindle store) to get up and running in no time! When you open the box for your brand-new Kindle Fire, you&#8217;ll find the hottest 7-inch tablet to hit the market, a power adapter, and a &#8220;Quick Start Guide&#8221; that tells you [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=briansawyer.net&amp;blog=472130&amp;post=1579&amp;subd=briansawyer&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>Got a Kindle Fire? Check out <a href="http://shop.oreilly.com/product/0636920023166.do">my new 75-page ebook</a> (also <a href="http://www.amazon.com/Kindle-Fire-Out-Box-ebook/dp/B0069UDNC2/ref=sr_1_1?ie=UTF8&amp;qid=1321845023&amp;sr=8-1">available in the Kindle store</a>) to get up and running in no time!<br />
<img class="alignright" title="Kindle Fire: Out of the Box" src="http://farm7.staticflickr.com/6233/6348546698_5ea85f2551.jpg" alt="" width="288" height="385" /></p>
<blockquote><p>When you open the box for your brand-new Kindle Fire, you&#8217;ll find the hottest 7-inch tablet to hit the market, a power adapter, and a &#8220;Quick Start Guide&#8221; that tells you how to turn it on. But to really take advantage of all the content and features the device has to offer, you&#8217;ll need a little more. Kindle Fire: Out of the Box gets you up and running beyond the first &#8220;Slide to unlock&#8221; screen to unlock all of your media from the cloud in the palm of your hand.<br />
Whether your media library lives in Amazon Cloud Drive or on your device, the Fire gives you immediate access to all of it, wherever you are, as long as you know where to find it and how to consume it. With Kindle Fire: Out of the Box, you&#8217;ll jump right in to reading full-color magazines, newspapers, newly enhanced ebooks, and your own personal documents. Quickly download music from your Amazon Cloud Drive or new music from the Amazon MP3 store to listen offline, and get instant, unlimited access to streaming of over 10,000 popular movies and TV shows. And go beyond your own media to experience integrated email, games, Android apps from the Amazon App Store, and ultra-fast web browsing with the revolutionary, cloud-accelerated Silk browser.</p>
<p>This intuitive, easy-to-follow ebook opens the world of possibilities made possible by the Kindle Fire, right out of the box.</p></blockquote>
<p>Next up: <em>NOOK Tablet: Out of the Box</em>.</p>
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			<media:title type="html">Kindle Fire: Out of the Box</media:title>
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		<title>Cooking for Geeks, Japanese Edition</title>
		<link>http://briansawyer.net/2011/10/03/cooking-for-geeks-japanese-edition/</link>
		<comments>http://briansawyer.net/2011/10/03/cooking-for-geeks-japanese-edition/#comments</comments>
		<pubDate>Mon, 03 Oct 2011 16:17:59 +0000</pubDate>
		<dc:creator>Brian Sawyer</dc:creator>
				<category><![CDATA[Publishing]]></category>

		<guid isPermaLink="false">http://briansawyer.net/?p=1557</guid>
		<description><![CDATA[I didn&#8217;t think it was possible for the Japanese edition of Cooking for Geeks to be more beautiful than the original, but, well &#8230;<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=briansawyer.net&amp;blog=472130&amp;post=1557&amp;subd=briansawyer&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>I didn&#8217;t think it was possible for the <a href="http://amzn.to/qFze2X">Japanese edition of Cooking for Geeks </a>to be more beautiful than the original, but, well &#8230;</p>
<p><a title="Cooking for Geeks, Japanese Edition by Brian Sawyer, on Flickr" href="http://www.flickr.com/photos/olivepress/6207528431/"><img class="alignleft" src="http://farm7.static.flickr.com/6162/6207528431_4e843f3dca_z.jpg" alt="Cooking for Geeks, Japanese Edition" width="288" height="384" /></a><a title="Cooking for Geeks, Japanese Edition by Brian Sawyer, on Flickr" href="http://www.flickr.com/photos/olivepress/6207527959/"><img class="alignnone" src="http://farm7.static.flickr.com/6168/6207527959_5475fa760f_z.jpg" alt="Cooking for Geeks, Japanese Edition" width="305" height="384" /></a><br />
<span id="more-1557"></span></p>
<p style="text-align:center;"><a title="Cooking for Geeks, Japanese Edition by Brian Sawyer, on Flickr" href="http://www.flickr.com/photos/olivepress/6207527615/"><img class="aligncenter" src="http://farm7.static.flickr.com/6016/6207527615_8833a05a04_z.jpg" alt="Cooking for Geeks, Japanese Edition" width="640" height="480" /></a></p>
<p><a href="http://www.flickr.com/photos/olivepress/6207527425/" title="Cooking for Geeks, Japanese Edition by Brian Sawyer, on Flickr"><img src="http://farm7.static.flickr.com/6023/6207527425_14b2bbb499_z.jpg" width="640" height="480" alt="Cooking for Geeks, Japanese Edition"></a><br />
<a href="http://www.flickr.com/photos/olivepress/6208040750/" title="Cooking for Geeks, Japanese Edition by Brian Sawyer, on Flickr"><img src="http://farm7.static.flickr.com/6005/6208040750_9a6f18188d_z.jpg" width="640" height="480" alt="Cooking for Geeks, Japanese Edition"></a><br />
<a href="http://www.flickr.com/photos/olivepress/6207526571/" title="Cooking for Geeks, Japanese Edition by Brian Sawyer, on Flickr"><img src="http://farm7.static.flickr.com/6173/6207526571_927a17a887_z.jpg" width="640" height="480" alt="Cooking for Geeks, Japanese Edition"></a><br />
<a href="http://www.flickr.com/photos/olivepress/6207526073/" title="Cooking for Geeks, Japanese Edition by Brian Sawyer, on Flickr"><img src="http://farm7.static.flickr.com/6180/6207526073_e8483a709d_z.jpg" width="640" height="480" alt="Cooking for Geeks, Japanese Edition"></a><br />
<a href="http://www.flickr.com/photos/olivepress/6207524721/" title="Cooking for Geeks, Japanese Edition by Brian Sawyer, on Flickr"><img src="http://farm7.static.flickr.com/6020/6207524721_d9ffb2a28e_z.jpg" width="640" height="480" alt="Cooking for Geeks, Japanese Edition"></a></p>
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			<media:title type="html">Cooking for Geeks, Japanese Edition</media:title>
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		<title>Amazon Cloud Reader Is Indeed a Death Blow to Apple&#8217;s iBooks, but Not for the Reasons You Might Think</title>
		<link>http://briansawyer.net/2011/08/11/amazon-cloud-reader-is-indeed-a-death-blow-to-apples-ibooks-but-not-for-the-reasons-you-might-think/</link>
		<comments>http://briansawyer.net/2011/08/11/amazon-cloud-reader-is-indeed-a-death-blow-to-apples-ibooks-but-not-for-the-reasons-you-might-think/#comments</comments>
		<pubDate>Thu, 11 Aug 2011 14:50:00 +0000</pubDate>
		<dc:creator>Brian Sawyer</dc:creator>
				<category><![CDATA[Publishing]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://briansawyer.net/?p=1525</guid>
		<description><![CDATA[Everyone is calling Amazon&#8217;s Cloud Reader primarily a play to get in-app purchases on the iPad, but it&#8217;s much more than that. It means ubiquity of the Kindle platform across any new device that comes along, without requiring any additional app development. Amazon&#8217;s going to win the battle for the ebook space by being everywhere. [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=briansawyer.net&amp;blog=472130&amp;post=1525&amp;subd=briansawyer&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>Everyone is calling <a href="http://read.amazon.com">Amazon&#8217;s Cloud Reader</a> primarily a play to get in-app purchases on the iPad, but it&#8217;s much more than that. It means ubiquity of the Kindle platform across any new device that comes along, without requiring any additional app development. Amazon&#8217;s going to win the battle for the ebook space by being everywhere.<span id="more-1525"></span></p>
<blockquote><p>After I tweeted the previous paragraph yesterday, in a couple parts, <a href="http://twitter.com/ericanaone">Erica Naone</a> asked me to share a few more thoughts on the subject for <a href="http://www.technologyreview.com/web/38298/?p1=A1">her article on Amazon&#8217;s Cloud Reader</a>, I thought the rest of my comments, phrased as responses to her questions, were worth posting in full.</p></blockquote>
<p>Amazon has worked hard to create apps specific to pretty much every platform available, which is one of the biggest reasons I read Kindle books almost exclusively. But it becomes a huge burden, and a losing game, to put this much development effort into every new operating system, especially ones whose user base and outlook is questionable. I bought a BlackBerry PlayBook the week it came out, largely on Amazon&#8217;s promise of a Kindle app on the way. Now, months later, it&#8217;s still not here. I have a feeling Amazon put their resources behind the HTML5 solution, which would keep them from having to develop for webOS, the PlayBook, and any other new OS that comes along in the future. Interestingly, though Amazon&#8217;s Cloud Reader doesn&#8217;t officially support the PlayBook browser, it does work for me, which makes the tablet so much more useful to me now.</p>
<p><a href="http://briansawyer.files.wordpress.com/2011/08/playbook.jpg"><img class="alignright size-medium wp-image-1527" title="playbook" src="http://briansawyer.files.wordpress.com/2011/08/playbook.jpg?w=224&#038;h=300" alt="" width="224" height="300" /></a>Rather than look at Cloud Reader as a direct response to Apple&#8217;s enforcement of its ban on in-app purchases, I&#8217;m actually surprised it took Amazon this long to release the browser version of their Kindle reading experience (which probably has more to do with HTML5 than anything else). When I worked so hard to <a href="http://answers.oreilly.com/topic/2792-how-to-read-kindle-books-on-blackberry-playbook/">hack my PlayBook into a way that would let me read Kindle titles</a>, I actually wondered why the browser solution wasn&#8217;t available yet. I&#8217;d already hacked my Nook to run Android 3.0 (Honeycomb), primarily so that I could read my Kindle books on it, but it shouldn&#8217;t be that hard, and the average consumer won&#8217;t be able to do it. Now, they don&#8217;t have to. Amazon&#8217;s done the work for them and made their entire Kindle library available, on any device (soon, once they work out the kinks, I imagine), and everywhere.</p>
<p>In the near term, this move does <em>appear</em>, on the surface, to be an end run around the in-app purchase exclusion in the iBookstore, but that&#8217;s a red herring that seems appropriate only because, at the moment, the only supported browsers are iPad&#8217;s Safari and browsers for the desktop (Chrome and Safari). I don&#8217;t think people want to read in the browser from a desktop, but that&#8217;s hardly the point, because there already are desktop apps for that. I do think that having a browser-based solution will allow most users to read &#8220;in a browser&#8221; without even thinking about it. When you put a shortcut to the Cloud Reader on your PlayBook desktop, it just behaves and feels very much like an app.</p>
<p>This move puts Apple and other formats far behind them. The first ebooks I bought were on my iPad from the iBookstore, but I had an Android phone at the time, so I couldn&#8217;t sync. Since then, I&#8217;ve been sold on the Kindle platform, because I can read it on any device, anywhere, and sync automatically. I read on my iPad before bed, on my PlayBook or Nook when I&#8217;m traveling, and on my iPhone when I&#8217;m standing in line at the grocery store, and I&#8217;m always on the page where I last put the book down. Amazon&#8217;s Kindle platform is indeed becoming the de facto standard for consumer books. I do wish they would support EPUB, as it&#8217;s a much more open and flexible format (and that&#8217;s what I read my own company&#8217;s books on, because we can update them much easier and always be current with the technology, which we can&#8217;t do through Amazon), but for the general consumer, I think Amazon has won the war, while Apple has focused on battles that weren&#8217;t really worth fighting in the big picture.</p>
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		<title>Cooking for Geeks Anniversary Contest</title>
		<link>http://briansawyer.net/2011/08/09/cooking-for-geeks-anniversary-contest/</link>
		<comments>http://briansawyer.net/2011/08/09/cooking-for-geeks-anniversary-contest/#comments</comments>
		<pubDate>Tue, 09 Aug 2011 13:53:47 +0000</pubDate>
		<dc:creator>Brian Sawyer</dc:creator>
				<category><![CDATA[Publishing]]></category>

		<guid isPermaLink="false">http://briansawyer.net/?p=1488</guid>
		<description><![CDATA[Though it&#8217;s a little hard to believe, Jeff Potter pointed out to me that today marks the one-year anniversary of the publication of his book, Cooking for Geeks (which I edited). To commemorate the occasion, I&#8217;ll be running a contest throughout the day, based on BookScan data I&#8217;ve collected for the past 52 weeks. The [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=briansawyer.net&amp;blog=472130&amp;post=1488&amp;subd=briansawyer&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.cookingforgeeks.com/"><img class="alignright size-full wp-image-1489" title="cooking-for-geeks" src="http://briansawyer.files.wordpress.com/2011/08/cooking-for-geeks.jpg?w=632" alt=""   /></a>Though it&#8217;s a little hard to believe, <a href="http://jeffpotter.org">Jeff Potter</a> pointed out to me that today marks the one-year anniversary of the publication of his book, <a href="http://oreilly.com/catalog/9780596805890">Cooking for Geeks</a> (which I edited). To commemorate the occasion, I&#8217;ll be running a contest throughout the day, based on <a href="http://en.wikipedia.org/wiki/Nielsen_BookScan">BookScan</a> data I&#8217;ve collected for the past 52 weeks. The questions will involve demographic details of point-of-sale purchases of the book in the United States, not the book&#8217;s content. For example, which geographic region bought the most copies of the book? Urban or rural? Did your city buy more copies than mine?</p>
<p>Because it&#8217;s not as fun to see everyone&#8217;s answers in the comments, I&#8217;m going to conduct the contest on Twitter, though I&#8217;ll use this post for the questions, because it gives me a little more room to breathe. Here&#8217;s how it will work: for each question I ask (in a tweet) the first person to <a href="http://twitter.com/briansawyer">follow me on Twitter</a> (so I can DM you) and reply (on Twitter, not on this post) with the correct answer gets a free copy of the book. Make sense?</p>
<p>Stay tuned. The first question will be revealed presently &#8230;<span id="more-1488"></span></p>
<hr />
<p>We&#8217;ll start off with a simple one:</p>
<blockquote><p><a href="http://twitter.com/#%21/briansawyer/status/100958591166582785">Rank unit sales by population density (city, suburb, rural), from highest to lowest:</a></p></blockquote>
<p><a href="http://briansawyer.files.wordpress.com/2011/08/demographics.png"><img class="aligncenter size-full wp-image-1511" title="demographics" src="http://briansawyer.files.wordpress.com/2011/08/demographics.png?w=632&#038;h=546" alt="" width="632" height="546" /></a></p>
<p>Congrats to <a href="http://twitter.com/#%21/ascentof">Daniel</a> for getting this one right first. I&#8217;ll DM you for your address.</p>
<hr />
<p>Second question:</p>
<blockquote><p><a href="http://twitter.com/#!/briansawyer/status/100978537732898816">Identify the geographical region that produced the most book sales (at 25%):</a></p></blockquote>
<p><a href="http://briansawyer.files.wordpress.com/2011/08/regions.png"><img class="aligncenter size-full wp-image-1515" title="regions" src="http://briansawyer.files.wordpress.com/2011/08/regions.png?w=632&#038;h=496" alt="" width="632" height="496" /></a><a href="http://briansawyer.files.wordpress.com/2011/08/regions-1.jpg"><br />
</a>Congrats to <a href="http://twitter.com/#%21/epersonae">Elaine</a>, and I hope your gift recipient likes the book. And thanks to everyone who has entered, many of whom got this one right. I&#8217;m going to need to make the next one harder&#8230;</p>
<hr />
<p>I hope this one is a little harder to answer.</p>
<blockquote><p><a href="http://twitter.com/#!/briansawyer/status/101005567019069443">Of the 99 cities tracked, the top 5 account for 35% of total sales. Name them, in any order</a>.</p></blockquote>
<p><a href="http://briansawyer.files.wordpress.com/2011/08/cities2.jpg"><img class="aligncenter size-full wp-image-1519" title="cities2" src="http://briansawyer.files.wordpress.com/2011/08/cities2.jpg?w=632&#038;h=647" alt="" width="632" height="647" /></a>I&#8217;m going to give this one to <a href="http://twitter.com/#!/gendalia">gendalia</a>, who identified three of the five, as well as answering both other questions correctly.</p>
<hr />
<p>Okay, last one:</p>
<blockquote><p><a href="http://twitter.com/#!/briansawyer/status/101042649003335680">Explain, to my satisfaction, the three peaks in this sales graph for the past 52 weeks (click to see the dates more clearly):</a></p></blockquote>
<p><a href="http://briansawyer.files.wordpress.com/2011/08/salestime-1.jpg"><img class="aligncenter size-full wp-image-1521" title="salestime-1" src="http://briansawyer.files.wordpress.com/2011/08/salestime-1.jpg?w=632&#038;h=284" alt="" width="632" height="284" /></a></p>
<p>I&#8217;m so gratified to learn that people remembered <a href="http://www.npr.org/templates/story/story.php?storyId=129031009">Jeff Potter&#8217;s appearance on Science Friday with Ira Flatow</a>, which indeed did give a bump for the book. My two winners came close enough to capturing the peaks (as close as they could have come), without knowing what I know, so here are the winning responses:</p>
<blockquote><p><a href="http://twitter.com/#%21/arballusc">@arballusc</a><a title="andrew ball" href="http://twitter.com/#%21/arballusc">:</a> Q: release date; NPR interview, Christmas</p>
<p><a title="Jonathon J. Howey" href="http://twitter.com/#%21/jonovate">@jonovate </a>Augu 8 week = Release &amp; NPR, Sep 8 week = Slashdot, December 12-ish = Geekmom contest?</p></blockquote>
<p>The part of the story these responses miss is that Jeff&#8217;s appearance on Science Friday occurred during the first week of the book&#8217;s release, which did give a good initial bump for the book. It gave such a big bump, in fact, that we ran out of stock and couldn&#8217;t fulfill all of our orders. So, that explains the drop immediately following the first bump: we didn&#8217;t print enough copies to satisfy the demand. The second bump merely represents the time we reprinted the book and it became available again, at which point all of the back orders were fulfilled. The third big bump was aided by Slashdot and Geekmom, but it really shows the Christmas bump: <em>Cooking for Geeks</em> made a great stocking stuffer.</p>
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		<title>Bind This Ebook</title>
		<link>http://briansawyer.net/2011/07/15/bind-this-ebook/</link>
		<comments>http://briansawyer.net/2011/07/15/bind-this-ebook/#comments</comments>
		<pubDate>Sat, 16 Jul 2011 01:38:38 +0000</pubDate>
		<dc:creator>Brian Sawyer</dc:creator>
				<category><![CDATA[Bookbinding]]></category>
		<category><![CDATA[Craft]]></category>
		<category><![CDATA[Publishing]]></category>

		<guid isPermaLink="false">http://briansawyer.net/?p=1478</guid>
		<description><![CDATA[The biggest source of traffic (by far) to my humble blog has been the expanded version of my DIY Bookbinding article, which originally appeared in Make magazine, Volume 5. If you&#8217;ve seen it here before, I hope you&#8217;ve found it useful. Given its popularity, I decided it was time to finish what I&#8217;d always had [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=briansawyer.net&amp;blog=472130&amp;post=1478&amp;subd=briansawyer&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><a href="http://oreilly.com/catalog/0636920020905/"><img class="alignright" title="DIY Bookbinding" src="http://farm7.static.flickr.com/6015/5937726998_5eed4a06ce.jpg" alt="" width="308" height="400" /></a><strong></strong>The biggest source of traffic (by far) to my humble blog has been the expanded version of my DIY Bookbinding article, which <a href="http://makezine.com/05/diy_bind/">originally appeared in Make magazine, Volume 5</a>. If you&#8217;ve seen it here before, I hope you&#8217;ve found it useful. Given its popularity, I decided it was time to finish what I&#8217;d always had in mind for it: to make it look nice in InDesign and distribute it as an ebook. <a href="http://www.oreilly.com">My employer</a> thought it was a good idea too, and now my baby is all growed up. It is finally available at a reasonable price as a <a href="http://oreilly.com/catalog/0636920020905/">pretty 32-page PDF</a>, an intentionally convenient length (32 pages is an even signature) suitable for printing and binding on your own.</p>
<p>I&#8217;m actually not sure if I&#8217;m going to keep the content up on this site forever, because I like the finished ebook so much, but I also want people to use it, even if they don&#8217;t want to pay for it. I&#8217;m going to put off that decision indefinitely, but in the meantime, the same content <a href="http://briansawyer.net/craft/bookbinding/">lives here on my blog</a>. If you want a more professional-looking version, something to print and bind yourself, or just a way to show me how much you&#8217;ve enjoyed it, you can <a href="http://oreilly.com/catalog/0636920020905/">drop five bucks in the tip jar</a> and download away.</p>
<p><a href="http://www.flickr.com/photos/olivepress/5941346569"><img class="aligncenter" title="DIY Bookbinding" src="http://farm7.static.flickr.com/6021/5941346569_927bb2c1d4_z.jpg" alt="" width="640" height="534" /></a></p>
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		<title>My Geek Culture Picks for O&#8217;Reilly&#8217;s Ebook Deal of the Day</title>
		<link>http://briansawyer.net/2011/03/03/my-geek-culture-picks-for-oreillys-ebook-deal-of-the-day/</link>
		<comments>http://briansawyer.net/2011/03/03/my-geek-culture-picks-for-oreillys-ebook-deal-of-the-day/#comments</comments>
		<pubDate>Thu, 03 Mar 2011 12:13:40 +0000</pubDate>
		<dc:creator>Brian Sawyer</dc:creator>
				<category><![CDATA[Publishing]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://briansawyer.net/?p=1460</guid>
		<description><![CDATA[O&#8217;Reilly Media gave me the opportunity to offer today&#8217;s Ebook Deal of the Day. I picked my favorite geek culture books to be 50% off today only. Are you a geek? If you&#8217;re like me, you might never have really given much thought to the question before. After all, what makes a geek? According to [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=briansawyer.net&amp;blog=472130&amp;post=1460&amp;subd=briansawyer&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><a title="O'Reilly Media" href="http://www.oreilly.com">O&#8217;Reilly Media</a> gave me the opportunity to offer <a href="http://oreilly.com/store/dd-geekculture.html">today&#8217;s Ebook Deal of the Day</a>. I picked my favorite geek culture books to be 50% off today only.  <a href="http://oreilly.com/store/dd-geekculture.html"><img class="aligncenter size-full wp-image-1446" title="O'Reilly Ebook Deal of the Day Geek Culture Picks" src="http://briansawyer.files.wordpress.com/2011/03/o_reilly-media-ebook-deal_day-brian-sawyer_s-geek-culture-picks.jpg?w=632" alt="O'Reilly Ebook Deal of the Day Geek Culture Picks"   /></a><span id="more-1460"></span>Are you a geek? If you&#8217;re like me, you might never have really given much thought to the question before. After all, what makes a geek? According to Jeff Potter, author of <em>Cooking for Geeks</em>, &#8220;a geek is anybody who&#8217;s curious about the details about how things work,&#8221; which &#8220;might be a car geek or somebody who&#8217;s into sports&#8221; as much as your classic &#8220;technology geek.&#8221;* I actually haven&#8217;t self-identified as a geek much in my life (though I may have been known as a &#8220;nerd&#8221; during those painful middle school years and have become something of a grammar &#8220;wonk&#8221; in my professional life), but while editing Jeff&#8217;s book, I ended up embracing the label. I&#8217;m not even much of a cook, but if this book is &#8220;for geeks,&#8221; then I&#8217;m guilty, because it&#8217;s definitely for me.</p>
<p>Of course, like any label, &#8220;geek&#8221; is an oversimplification, a useful convention for titling books, but one which still carries a hint of the pejorative for people who have not yet appropriated its positive meaning. Even with a broader definition, you still might not want to call yourself a &#8220;geek.&#8221; and that&#8217;s okay. Though each of my selections in this bundle includes the word &#8220;geek&#8221; in the title, I hope the subtitles make it clear that the content is interesting for any thinking person, even if you don&#8217;t consider yourself a &#8220;geek.&#8221; Real Science, Great Hacks, and Good Food. 128 Places Where Science &amp; Technology Come Alive. The Software Developer&#8217;s Career Handbook. If you&#8217;re interested in the areas where cooking, travel, history, and your own career meet with science and technology, you&#8217;ll find plenty to keep you fascinated in this bundle.</p>
<p>I selected these books because each of them have made me &#8220;geek out&#8221; and change my thinking about a topic I&#8217;d previously never found particularly interesting. I&#8217;m not much of a cook and usually need to follow a recipe by the book if I have any hope of preparing a dinner anyone else will eat, but <em>Cooking for Geeks</em> taught me more about the science behind what happens to my food when it cooks than I&#8217;d ever considered before. I had the unfortunate curse of dry history teachers, who taught by reading textbooks out loud (or having students do so), so it never really came alive for me in ways I know it does with others (like my dad, for instance). But <em>Geek Atlas</em> made me want to travel and learn everything there is to know about what happened in the destinations where breakthroughs in science, mathematics, or technology occurred (or are happening now). And I&#8217;m no software developer by any means, but don&#8217;t let the subtitle of <em>Being Geek</em> fool you any more than the title: there&#8217;s plenty in this book to help anyone navigate their career, either in technology or in another field.</p>
<p>So, whether you consider yourself a geek or not, I&#8217;m sure you&#8217;ll find each of these books interesting. You might even find yourself &#8220;geeking out&#8221; over something completely new, which is a wonderful new feeling to discover.</p>
<hr />
<ul>
<li>&#8220;<a href="http://www.npr.org/templates/story/story.php?storyId=129031009">New Frontier for Geeks: The Kitchen</a>&#8221; on Science Friday with Ira Flatow, August 6, 2010</li>
</ul>
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		<title>How to Make a Candy Cane (the Old-Fashioned Way)</title>
		<link>http://briansawyer.net/2010/11/29/how-to-make-a-candy-cane-the-old-fashioned-way/</link>
		<comments>http://briansawyer.net/2010/11/29/how-to-make-a-candy-cane-the-old-fashioned-way/#comments</comments>
		<pubDate>Mon, 29 Nov 2010 21:01:31 +0000</pubDate>
		<dc:creator>Brian Sawyer</dc:creator>
				<category><![CDATA[Craft]]></category>

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		<description><![CDATA[Over Thanksgiving, my family made a little getaway to Stowe in Vermont. I expected the Ben &#38; Jerry&#8217;s factory tour (and samples) to be a highlight, but I didn&#8217;t count on the fabulous candy-cane-making demo at Laughing Moon Chocolates. What follows is by no means a how-to (in fact, it&#8217;s quite dangerous, so please don&#8217;t [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=briansawyer.net&amp;blog=472130&amp;post=1427&amp;subd=briansawyer&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>Over Thanksgiving, my family made a little getaway to Stowe in Vermont. I expected the <a href="http://www.benjerry.com/">Ben &amp; Jerry&#8217;s</a> factory tour (and samples) to be a highlight, but I didn&#8217;t count on the fabulous candy-cane-making demo at <a href="http://www.laughingmoonchocolates.com/">Laughing Moon Chocolates</a>. What follows is by no means a how-to (in fact, it&#8217;s quite dangerous, so <em>please</em> don&#8217;t try this at home), but it should serve as interesting documentation. Here&#8217;s how they did it.</p>
<p><span id="more-1427"></span></p>
<p>Heat sugar, corn syrup, and water to 300 degrees in a professional-grade copper cauldron (to conduct and distribute heat evenly):</p>
<p><a href="http://www.flickr.com/photos/olivepress/5218391967/" title="2010-11-27 10.54.37 by Brian Sawyer, on Flickr"><img src="http://farm5.static.flickr.com/4084/5218391967_e32a7ccb1b_z.jpg" width="640" height="480" alt="2010-11-27 10.54.37" /></a></p>
<p>Mix in peppermint abstract:</p>
<p><a href="http://www.flickr.com/photos/olivepress/5218392219/" title="2010-11-27 11.04.38 by Brian Sawyer, on Flickr"><img src="http://farm5.static.flickr.com/4086/5218392219_3bf55d434a_z.jpg" width="640" height="480" alt="2010-11-27 11.04.38" /></a></p>
<p>Stir:</p>
<p><a href="http://www.flickr.com/photos/olivepress/5218981098/" title="2010-11-27 11.05.10 by Brian Sawyer, on Flickr"><img src="http://farm6.static.flickr.com/5162/5218981098_3ee87e8493_z.jpg" width="640" height="480" alt="2010-11-27 11.05.10" /></a></p>
<p>Pour the mixture into a baking sheet, coated with butter (the butter keeps the mixture from sticking to the pan, not as an ingredient) and start sliding it back and forth between another coated baking sheet to begin cooling and stiffening to a jelly consistency:</p>
<p><a href="http://www.flickr.com/photos/olivepress/5218392709/" title="2010-11-27 11.15.17 by Brian Sawyer, on Flickr"><img src="http://farm6.static.flickr.com/5285/5218392709_101c7f417a_z.jpg" width="640" height="480" alt="2010-11-27 11.15.17" /></a></p>
<p>At this point, they added a &#8220;secret ingredient&#8221; that started turning the mixture white and allowed small air bubbles to form (making the cane lighter and easy to snap). Then, wearing cotton gloves inside thick rubber gloves, pick up the solidified glob (being careful and taking turns to keep from burning hands, because it&#8217;s still over 200 degrees at this point) and pull it down from a hook on the wall, sort of like a taffy puller (though taffy starts at around 200 degrees or cooler):</p>
<p><a href="http://www.flickr.com/photos/olivepress/5218392989/" title="2010-11-27 11.20.22 by Brian Sawyer, on Flickr"><img src="http://farm6.static.flickr.com/5164/5218392989_34a9281bec_z.jpg" width="640" height="480" alt="2010-11-27 11.20.22" /></a></p>
<p>Meanwhile, go through the same process (minus the pulling) with a portion of the original mixture that was put aside and colored red (the whole candy cane is flavored, not just the red strip):</p>
<p><a href="http://www.flickr.com/photos/olivepress/5218981878/" title="2010-11-27 11.25.03 by Brian Sawyer, on Flickr"><img src="http://farm5.static.flickr.com/4086/5218981878_1d275a716f_z.jpg" width="640" height="480" alt="2010-11-27 11.25.03" /></a></p>
<p><a href="http://www.flickr.com/photos/olivepress/5218393501/" title="2010-11-27 11.25.37 by Brian Sawyer, on Flickr"><img src="http://farm5.static.flickr.com/4083/5218393501_cafc7675da_z.jpg" width="640" height="480" alt="2010-11-27 11.25.37" /></a></p>
<p>Add the red portion to the white block, like coating bread with jelly:</p>
<p><a href="http://www.flickr.com/photos/olivepress/5218982382/" title="2010-11-27 11.27.28 by Brian Sawyer, on Flickr"><img src="http://farm6.static.flickr.com/5009/5218982382_fd5dfe9f2f_z.jpg" width="640" height="480" alt="2010-11-27 11.27.28" /></a></p>
<p>At this point, after working hard to cool down the mixture for the process, keep it warm under a heat lamp, as you begin to twist out soft canes:</p>
<p><a href="http://www.flickr.com/photos/olivepress/5218982866/" title="2010-11-27 11.34.24 by Brian Sawyer, on Flickr"><img src="http://farm6.static.flickr.com/5085/5218982866_1a1b7e33fc_z.jpg" width="640" height="480" alt="2010-11-27 11.34.24" /></a></p>
<p>Cut them to cane length as you pull them off, and begin rolling them out, like making a play doh snake:</p>
<p><a href="http://www.flickr.com/photos/olivepress/5218394001/" title="2010-11-27 11.31.40 by Brian Sawyer, on Flickr"><img src="http://farm5.static.flickr.com/4107/5218394001_bf56d8d99f_z.jpg" width="640" height="480" alt="2010-11-27 11.31.40" /></a></p>
<p>Here&#8217;s the hands-on part of the demo, where kids got to roll an individual cane and form it into whatever shape they liked:</p>
<p><a href="http://www.flickr.com/photos/olivepress/5218394871/" title="2010-11-27 11.36.14 by Brian Sawyer, on Flickr"><img src="http://farm6.static.flickr.com/5250/5218394871_44ca794bc2_z.jpg" width="640" height="480" alt="2010-11-27 11.36.14" /></a></p>
<p>And here it is, the finished candy cane (this one has two hooks):</p>
<p><a href="http://www.flickr.com/photos/olivepress/5218983684/" title="2010-11-27 11.37.40 by Brian Sawyer, on Flickr"><img src="http://farm6.static.flickr.com/5210/5218983684_a3b55e1d56_z.jpg" width="640" height="480" alt="2010-11-27 11.37.40" /></a></p>
<p>Thanks so much to Laughing Moon Chocolates for letting the public see how these are still made by hand. I&#8217;ll never look at their candy canes in the same way again. Here&#8217;s a video of their process, which I found only after completing this post:</p>
<span style="text-align:center; display: block;"><a href="http://briansawyer.net/2010/11/29/how-to-make-a-candy-cane-the-old-fashioned-way/"><img src="http://img.youtube.com/vi/j2GCM6SJs3Y/2.jpg" alt="" /></a></span>
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		<title>Split Hitter Android App for Runners</title>
		<link>http://briansawyer.net/2010/10/25/split-hitter-android-app-for-runners/</link>
		<comments>http://briansawyer.net/2010/10/25/split-hitter-android-app-for-runners/#comments</comments>
		<pubDate>Mon, 25 Oct 2010 15:42:40 +0000</pubDate>
		<dc:creator>Brian Sawyer</dc:creator>
				<category><![CDATA[Publishing]]></category>
		<category><![CDATA[Running]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://briansawyer.net/?p=1393</guid>
		<description><![CDATA[UPDATE: Split Hitter is now available for download on a &#8220;pay what you like&#8221; donation basis, all proceeds to benefit DFMC. My wife is a running coach. Because I get her services for free, I thought I&#8217;d give something back by creating something that might make her job a little easier for her work with [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=briansawyer.net&amp;blog=472130&amp;post=1393&amp;subd=briansawyer&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p style="padding-left:30px;"><strong><em>UPDATE: Split Hitter is <a href="http://www.splithitter.com">now available for download</a> on a &#8220;pay what you like&#8221; donation basis, all proceeds to benefit <a href="http://briansawyer.net/2009/10/02/running-boston-marathon-for-cancer-research/">DFMC</a></em>.</strong></p>
<p>My wife is a <a href="http://www.milemannered.com">running coach</a>. Because I get her services for free, I thought I&#8217;d give something back by creating something that might make her job a little easier for her work with paying clients. One of the tools she uses is as useful to her as it is cumbersome to handle. It&#8217;s a collection of running data that begins with men&#8217;s world record times at the following distances:</p>
<p style="padding-left:60px;"><span id="more-1393"></span></p>
<ul style="padding-left:60px;">
<li>2 miles</li>
<li>5 kilometers</li>
<li>5 miles</li>
<li>10 kilometers</li>
<li>15 kilometers</li>
<li>10 miles</li>
<li>20 kilometers</li>
<li>Half marathon (13.1 miles)</li>
<li>25 kilometers</li>
<li>30 kilometers</li>
<li>Marathon (26.2 miles)</li>
</ul>
<p>With this data forming one column in a spreadsheet (along with a corresponding mile pace and 400m split for each pace), she has 49 more columns of data for other times for each distance, beginning with the world record and each column decreasing in speed by 2%. Here&#8217;s a snapshot of the raw data she takes with her to the track, which continues across several pages:</p>
<p><a href="http://briansawyer.files.wordpress.com/2010/10/pace-data.jpg"><img class="aligncenter size-full wp-image-1402" title="Pace Data" src="http://briansawyer.files.wordpress.com/2010/10/pace-data.jpg?w=632&#038;h=254" alt="" width="632" height="254" /></a></p>
<p>She uses this data to train runners for a variety of different time goals for a variety of distances. Based on a given distance and time (such as a race or time trial a runner has already completed), she looks down the appropriate column for an appropriate time goal and corresponding pace for a different distance. For example, if a runner has completed a 10k in 30:04, a good 10-mile goal is 50:02, which translates into a (very fast) 5:00 mile pace and 1:15 400m splits (a quarter mile, or one lap around the track).</p>
<p>Of course, stretched across a number of pages, you can see how difficult this can be to use (especially in the rain!). Wouldn&#8217;t it be great if she could have an app on her Android phone that would take the given input and give her the appropriate pacing data for a specified distance? And while we&#8217;re at it, why not include the 1200m, 1000m, 800m, and 200m splits as well?</p>
<p>I&#8217;ve been <a href="http://briansawyer.net/2010/09/22/my-devils-publishing-dictionary-android-app/">fooling around with Google&#8217;s Android App Inventor</a> and thought I could handle this on my own, but when it became obvious that I was in over my head, I consulted <a href="http://www.oreillynet.com/pub/au/3677">Paul Barry</a>, the author of O&#8217;Reilly Media&#8217;s forthcoming (soon!) <a href="http://www.amazon.com/Head-First-Python-Paul-Barry/dp/1449382673/ref=sr_1_1?ie=UTF8&amp;s=books&amp;qid=1288020550&amp;sr=8-1">Head First Python</a>, to see if he had any tips (he&#8217;d been working on other Android examples for the book at the time).</p>
<p>As it turns out, he was looking for a sufficiently complicated project for the last chapter of the book, so this request provided a particularly juicy challenge for him. In the end, he got a great chapter to end the book, and I got an app for my wife and her coaching friends to use, so everybody wins (especially the Python learners who buy the book). Here&#8217;s a quick demo of the new Android app in action:</p>
<div class='embed-vimeo' style='text-align:center;'><iframe src='http://player.vimeo.com/video/16171011' width='640' height='480' frameborder='0'></iframe></div>
<p>It&#8217;s just about ready for primetime, and I&#8217;m also planning to release it as a web app soon, for those who are unfortunate enough to not have an Android phone. Stay tuned to the new <a href="http://www.splithitter.com/">Split Hitter website</a> for the official release, and <a href="http://twitter.com/briansawyer">follow me on Twitter </a>for the announcement and updates.</p>
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			<media:title type="html">briansawyer</media:title>
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			<media:title type="html">Pace Data</media:title>
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		<title>The Wipe It On Your Pants Dance</title>
		<link>http://briansawyer.net/2010/09/29/the-wipe-it-on-your-pants-dance/</link>
		<comments>http://briansawyer.net/2010/09/29/the-wipe-it-on-your-pants-dance/#comments</comments>
		<pubDate>Wed, 29 Sep 2010 21:31:23 +0000</pubDate>
		<dc:creator>Brian Sawyer</dc:creator>
				<category><![CDATA[Music]]></category>

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		<description><![CDATA[I wrote and recorded this song as both an inside joke for my son and an homage to one of his favorite songs, but I liked how it turned out and thought other people with kids might like it too. Bonus points for anyone who turns this into a rockin&#8217; music video.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=briansawyer.net&amp;blog=472130&amp;post=1384&amp;subd=briansawyer&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>I wrote and recorded this song as both an inside joke for my son and an homage to <a href="http://www.youtube.com/watch?v=0nKG_O0Ei_o">one of his favorite songs</a>, but I liked how it turned out and thought other people with kids might like it too.</p>
<p><span id="more-1384"></span></p>
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<p>Bonus points for anyone who turns this into a rockin&#8217; music video.</p>
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		<title>World Maker Faire, New York City</title>
		<link>http://briansawyer.net/2010/09/27/world-maker-faire-new-york-city/</link>
		<comments>http://briansawyer.net/2010/09/27/world-maker-faire-new-york-city/#comments</comments>
		<pubDate>Mon, 27 Sep 2010 14:19:15 +0000</pubDate>
		<dc:creator>Brian Sawyer</dc:creator>
				<category><![CDATA[Craft]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://briansawyer.net/?p=1355</guid>
		<description><![CDATA[If you weren&#8217;t able to make it to Maker Faire this past weekend in New York, you missed something very special. I don&#8217;t mean to rub it in if you missed it, but I&#8217;m compelled to share my thoughts on such a fun, inspirational, and amazing event. I also want to thank my employer for [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=briansawyer.net&amp;blog=472130&amp;post=1355&amp;subd=briansawyer&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>If you weren&#8217;t able to make it to <a href="http://makerfaire.com/newyork/2010/">Maker Faire this past weekend in New York</a>, you missed something very special. I don&#8217;t mean to rub it in if you missed it, but I&#8217;m compelled to share my thoughts on such a fun, inspirational, and amazing event. I also want to thank <a href="http://oreilly.com">my employer</a> for both creating such a memorable experience and for making it possible for me to attend.</p>
<p>Perhaps I would have experienced the faire differently if I&#8217;d attended by myself, but I was thrilled to be guided by my impatient almost-six-year-old son, who couldn&#8217;t wait to move on to the next thing. A sure sign of a memorable weekend, after a packed Saturday, he was ready to go again as soon as the gates opened on Sunday. And you should have heard him on the phone with his mother (who is traveling outside the country) this morning. Here are just a few video highlights (i.e., what he told his mom about), in no particular order:</p>
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<p>My hands were too busy to take more video than these (which is as it should be), but check out <a href="http://laughingsquid.com/photos-video-world-maker-faire-new-york-2010/">Laughing Squid&#8217;s gallery</a> for many more highlights, including the Lifesize Mousetrap:</p>
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<p>The big hole in Laughing Squid&#8217;s coverage is EepyBird&#8217;s famous Coke Zero and Mentos show, which I&#8217;m glad someone else captured here:</p>
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<p>We (he) had only two disappointments the whole weekend: we couldn&#8217;t find the deconstruction zone and we didn&#8217;t realize the only robot ballet show was happening while we were watching the Mentos/Coke show. But we brought home some BlinkyBugs to make together this week to continue the fun, so all is forgiven. The memories will stick with us long after our new DIY robots&#8217; batteries have died and been replaced several times over.</p>
<p><a href="http://www.flickr.com/photos/olivepress/5028133760/"><img alt="" src="http://farm5.static.flickr.com/4150/5028133760_1bf586e792_z_d.jpg" title="New York City Skyline Sunset Vewed from Queens" class="aligncenter" width="640" height="341" /></a></p>
<p>P.S. This dad captured a lot on video that I missed:</p>
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